The Innovation Stack

Columbus said:

In the best case you will be a co-founder that is very educated in biotechnology. Or a high paid employee (which is not bad either)

For example me, I am software engineer, I tried developing 2 startups (the innovative product as you say), in a few months I realized that I need to get my name out there, market and sell myself and the product. And I couldn’t do it. I am not a sales person.

Then I recalled all the founders of profitable companies that I worked for. All of them were selling, having lots of meetings, trying various marketing tactics. They were not developing the product, they only were giving succinct directions. Which to me sounded stupid at that time. A lot of them weren’t even tech persons.

Lots of people realize that sales is the most important thing the hard way (like me) - them trying to develop a product themselves and then realising that you have to sell.

Rhetorical question: why do scammers are so successful? The don’t even have a real product.
Answer: because they can sell.

I define success : build business with a creative team.

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